{"id":394,"date":"2016-12-11T16:51:00","date_gmt":"2016-12-11T16:51:00","guid":{"rendered":"http:\/\/graphics.learningpictures.co.uk\/?p=394"},"modified":"2017-01-22T16:51:56","modified_gmt":"2017-01-22T16:51:56","slug":"finding-the-essence-examples-of-minimalist-design","status":"publish","type":"post","link":"https:\/\/graphics.learningpictures.co.uk\/index.php\/2016\/12\/11\/finding-the-essence-examples-of-minimalist-design\/","title":{"rendered":"Finding the essence: examples of minimalist design"},"content":{"rendered":"
\"A<\/a>

The Krasnopolski Grid<\/p><\/div>\n

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Is there any better symbol for MacGyver than a bent paperclip? \u2026the entire collection is worth a look\u2026<\/p>\n

Jonathon Hoefler, Hoefler &Co<\/a><\/p>\n<\/blockquote>\n

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I find Albert Exergian\u2019s<\/a> film posters an inspiring collection, I love their bold simplicity and the way they seem to distil the film to its essence. Reflecting on my response to them I am conscious that they work on the basis of shared cultural references. You need to know the film or show (or at least have heard about it) for the symbols to work effectively. I must admit there are a couple I don\u2019t get because I don\u2019t know the work they refer to. Adding lots of information would probably make little difference as I still wouldn\u2019t know the references.<\/p>\n

That said I like the fact that I have to work at these as viewer. It also makes me think about what I might do as a similar exercise. I think it is significant that this was a self-initiated project but that it generally seems to be referred to as an \u2018iconic\u2019 set of designs. In researching Exergian I came across two other designers whose work is also minimalist in approach. \u2013 Outmane Amahau<\/a> and Michal Krasnopolski.<\/a><\/p>\n

Krasnopolski developed his film posters based on using the constraint of a grid system; I am really taken by the creativity that imposing these restrictions has engendered. The target audience is the movie enthusiast so again they work based on the view that the viewer is likely to know the cultural references.<\/p>\n

Amahau\u2019s posters take different art movements as their subject matter.<\/p>\n

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The series was born from my observation\u2026 When I imagine an art movement, in my mind I see a minimalist form taken from a famous work. For example, when I think of Surrealism, the first image that comes to my mind is a melting clock. Huffington Post, 2012<\/a><\/p>\n<\/blockquote>\n

Of the three I think Amahau includes more detail, which is perhaps due to the complexity of the subject matter and trying to sum up an entire artistic movement in a single image. \u00a0I think I might have pulled back some of his images further \u2013 perhaps just the eyes and mouth for \u2018The Scream\u2019 for example.<\/p>\n

What is engaging my interest in all of this work is how you take the essence of something \u2013 an object or a movement \u2013 and communicate it. Not dissimilar to the earlier \u2018more or less information\u2019 exercise for GD1. I am interested in how imposing constraints and forcing yourself to pare something right back to the essentials requires problem solving skills and inspires creativity.<\/p>\n

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Is there any better symbol for MacGyver than a bent paperclip? \u2026the entire collection is worth a look\u2026 Jonathon Hoefler, Hoefler &Co   I find Albert Exergian\u2019s film posters an inspiring collection, I love their bold simplicity and the way they seem to distil the film to its essence. Reflecting \u2026 Continue reading → <\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":397,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[10],"tags":[109,108,110,42,111],"class_list":["post-394","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research","tag-amahau","tag-exergian","tag-krasnopolski","tag-minimalism","tag-minimalist-graphic-design-graphic-designers"],"jetpack_publicize_connections":[],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/graphics.learningpictures.co.uk\/wp-content\/uploads\/2017\/01\/Krasnopolski-Grid.png?fit=215%2C203&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p89kH4-6m","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/394","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/comments?post=394"}],"version-history":[{"count":14,"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/394\/revisions"}],"predecessor-version":[{"id":409,"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/394\/revisions\/409"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/media\/397"}],"wp:attachment":[{"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/media?parent=394"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/categories?post=394"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/graphics.learningpictures.co.uk\/index.php\/wp-json\/wp\/v2\/tags?post=394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}